Discover actionable insights from a leading expert in digitalisation, marketing, and emerging technologies. Read on to elevate your business strategy and stay ahead of the curve.
Europe
Spain
Core Intelligence Domain: Digital Transformation
Location: Barcelona, Spain | Languages: English, Spanish, Catalan
Representation: Represented globally by PSpeakers Global Intelligence
Enric Llopart is a distinguished digital transformation executive and strategic visionary, possessing an exceptional track record in bridging the gap between cutting-edge technology and sustainable business growth. With decades of high-level leadership experience, including pivotal roles driving innovation at Fira de Barcelona, he has masterminded comprehensive digital overhauls for some of Europe’s most significant platforms and institutions. His proprietary frameworks in omnichannel strategy, customer experience (CX), and business agility empower C-suite leaders to navigate the complexities of an increasingly digitalised global economy.
Llopart’s career is characterised by his profound understanding of digital ecosystems and his ability to execute complex, large-scale structural shifts. As the former Director of Digital Transformation at Fira de Barcelona—one of the most important trade fair institutions in Europe—he successfully led the integration of advanced digital business models into traditional operational frameworks. Under his guidance, the organisation embraced data-driven decision-making, positioning itself at the forefront of global event and exhibition innovation.
Beyond his institutional leadership, Enric has been instrumental in the development of robust e-commerce architectures, corporate venture building, and smart city initiatives. His work is deeply rooted in the philosophy that technology is merely an enabler; true transformation requires a fundamental shift in corporate culture, leadership mindset, and customer-centricity. He actively consults for multinational corporations, providing strategic foresight to boards and executive teams aiming to future-proof their operations against disruptive market forces.
Enric Llopart utilises several proprietary methodologies to guide organisations through the digital frontier. His “Phygital Convergence” framework provides a strategic roadmap for blending physical and digital customer touchpoints seamlessly. Furthermore, his agile transition models help legacy organisations break down operational silos, enabling faster go-to-market strategies and more resilient supply chain integrations.
“Enric is singularly strategic and a master tactician whose always-on neurons craft inspiring concepts and creativity. His work style, work ethic - and of course the extraordinary work itself - earn admiration and respect from clients, colleagues and collaborators alike.”
“As creative and production providers for Edelman Digital in Spain, my experience working with Enric as a client has been excellent. He was always sensitive and opened to creative proposals and didn't hesitate in defending them in front of the clients. He also provided many creative ideas on how to focus the campaigns which, based in our experience, is a value not easy to find in marketing executives. We also have in great consideration his personal and management skills. He was always very friendly, available and willing to get/give feedback to improve workflow and make changes for the upcoming projects. Always conciliatory and encouraging when stress was around and grateful and fair with everyone in the team when the job was done. Enric is a great leader that knows how to make a human team work, grow and improve.As creative and production providers for Edelman Digital in Spain, my experience working with Enric as a client has been excellent. He was always sensitive and opened to creative proposals and didn't hesitate in defending them in front of the clients. He also provided many creative ideas on how to focus the campaigns which, based in our experience, is a value not easy to find in marketing executives. We also have in great consideration his personal and management skills. He was always very friendly, available and willing to get/give feedback to improve workflow and make changes for the upcoming projects. Always conciliatory and encouraging when stress was around and grateful and fair with everyone in the team when the job was done. Enric is a great leader that knows how to make a human team work, grow and improve.”
“Enric is probably one of the most creative and innovative colleague I've never worked in my professional live. He has a very solid agency background, with a strong strategic approach to implement actions, he's always offering creative and disruptive solutions to clients' needs with a clear objective: the final outcomes. He's also a great professional managing teams, building a positive and engaging atmosphere. In summary, I fully recommend Enric as a great professional in the comms practice, with special leadership in the digital marketing world.Enric is probably one of the most creative and innovative colleague I've never worked in my professional live. He has a very solid agency background, with a strong strategic approach to implement actions, he's always offering creative and disruptive solutions to clients' needs with a clear objective: the final outcomes. He's also a great professional managing teams, building a positive and engaging atmosphere. In summary, I fully recommend Enric as a great professional in the comms practice, with special leadership in the digital marketing world.”
“Enric was leading Edelman Digital in Spain when they were my social agency for Knorr. During that period working together, he proved to be a highly valuable partner, combining a determined dedication to client servicing with relevant strategic guidance skills and an outstanding intuition for the creative stuff. I enjoyed and learned from every single meeting I had with Enric. Despite he had a vast background in communication, advertising and digital, he never showed off. Quite the opposite, he seized every opportunity to learn from the business and the client. Enric has many of the skills I value the most from my business partners: empathy, honesty and a great sense of humour :)Enric was leading Edelman Digital in Spain when they were my social agency for Knorr. During that period working together, he proved to be a highly valuable partner, combining a determined dedication to client servicing with relevant strategic guidance skills and an outstanding intuition for the creative stuff. I enjoyed and learned from every single meeting I had with Enric. Despite he had a vast background in communication, advertising and digital, he never showed off. Quite the opposite, he seized every opportunity to learn from the business and the client. Enric has many of the skills I value the most from my business partners: empathy, honesty and a great sense of humour :)”
“Enric is a very experienced digital marketing strategist. Diligent to understand deeply the client’s needs, he always delivered targeted and successful campaigns. Very knowledgeable on paid and earned strategies, team management and content marketing. It was a pleasure to work with Enric as he was always very friendly and passionate about his work and projects.”