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Ton Dobbe - Speaker - By Promotivate Speaker Agency

Ton Dobbe

Conference Speaker Ton Dobbe - By Promotivate Speaker Agency

Ton Dobbe

B2B SaaS Strategy Advisor | Author of “The Remarkable Effect” | Keynote Speaker on Growth, Positioning & Category Leadership


Europe

Spain

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    Ton Dobbe is a globally recognised growth strategist and the founder of Value Inspiration. With over 25 years of experience in the B2B software industry, Ton helps tech founders turn their companies into unstoppable market leaders by focusing on what makes them remarkable.

    As the author of the acclaimed book The Remarkable Effect, Ton developed a proven framework that guides B2B SaaS businesses to create products customers can’t stop talking about. His weekly podcast and insights reach a global audience of ambitious tech entrepreneurs seeking clarity, differentiation, and lasting momentum.

    From early-stage startups to scale-ups, Ton’s strategic guidance unlocks sharper positioning, category dominance, and go-to-market clarity. He has empowered hundreds of SaaS leaders across Europe and North America to stand out in noisy markets, reduce churn, and accelerate revenue growth—without increasing sales pressure.

    Ton is a sought-after keynote speaker who brings a dynamic, thought-provoking, and practical perspective to the stage, inspiring tech leaders to rethink innovation, customer value, and what it takes to become truly remarkable.

    Ton Dobbe – Speaker

    25+ years of experience in B2B SaaS strategy and product innovation. Sharper positioning that attracts your ideal customers. Increased product relevance and reduced churn
    Faster, more confident go-to-market execution with lasting impact.

    Speaker Topics

    Additional Reference Material

    • “I had the pleasure of working for over 15 years with Ton in my position as CFO at Cranfield University as well as Chairman of the UK User Group Council for UNIT4 Business World. I very much value his customer-first approach, his drive to understand how real value is created, and passion for innovation and how business software can make a positive impact on businesses like ours, and the people that work for us.”

      Ian Sibbald, University Director of Finance at Cranfield University

      • Ton Dobbe “I had the pleasure of working for over 15 years with Ton in my position as CFO at Cranfield University as well as Chairman of the UK User Group Council for UNIT4 Business World. I very much value his customer-first approach, his drive to understand how real value is created, and passion for innovation and how business software can make a positive impact on businesses like ours, and the people that work for us.”
      5 / 5

    • “Ton is a visionary a person who can show you the future. I had the please working with Ton for more than 15 years, taking over multiple roles and responsibilities. He shines when he is in front of people taking them on a journey of “what can be”. He is always ahead of time, seeing trends, following them, and adapt them to your business. His depth of knowledge of solutions, digital trends and his personality make him an excellent and believable speaker. I really enjoyed the time working with him and can recommend him any time.”

      Markus Baggio, ERP Presales Consultant at UNIT4 Business Software

      • Ton Dobbe “Ton is a visionary a person who can show you the future. I had the please working with Ton for more than 15 years, taking over multiple roles and responsibilities. He shines when he is in front of people taking them on a journey of “what can be”. He is always ahead of time, seeing trends, following them, and adapt them to your business. His depth of knowledge of solutions, digital trends and his personality make him an excellent and believable speaker. I really enjoyed the time working with him and can recommend him any time.”
      5 / 5

    • “Ton knows the storyteller's secret - that's for sure. Since the first time I saw him on stage, I was captivated by his ability to turn product features and implementation details into relevant, exciting stories that matter to people. And backstage, I was amazed by the depth of his knowledge and sheer endless enthusiasm he puts into his work. I consider myself very fortunate having worked alongside with Ton, having been inspired by him and having seen him pushing the boundaries over and over again. Ton lives technology evangelism and in a world of digital noise it's definitely needed.”

      Christian Weichelt, Global Head of Digital Marketing, SAP S/4HANA Cloud

      • Ton Dobbe “Ton knows the storyteller's secret - that's for sure. Since the first time I saw him on stage, I was captivated by his ability to turn product features and implementation details into relevant, exciting stories that matter to people. And backstage, I was amazed by the depth of his knowledge and sheer endless enthusiasm he puts into his work. I consider myself very fortunate having worked alongside with Ton, having been inspired by him and having seen him pushing the boundaries over and over again. Ton lives technology evangelism and in a world of digital noise it's definitely needed.”
      5 / 5

    • “Ton’s a visionary leader, optimist, and innovative thinker”

      Jesus M. Pizarro, VP Enterprise Accounting at Heifer International

      • Ton Dobbe “Ton’s a visionary leader, optimist, and innovative thinker”
      5 / 5