Forbes 30 Under 30 entrepreneur Jay Richards uses data to decode the creator economy. Learn how this top Gen Z advisor helps Google and Amazon navigate the future of work.
United Kingdom
Core Intelligence Domain: Future of Work & Generational Strategy
Location: London, United Kingdom | Languages: English
Representation: Represented globally by PSpeakers Global Intelligence
Jay Richards is a leading global authority on Gen Z consumer behaviour, generational shifts, and the evolving future of work. As a visionary entrepreneur and the Co-Founder of Imagen Insights, he has developed a proprietary, community-driven framework that enables the world’s largest brands and agencies to crowdsource qualitative qualitative data directly from the Gen Z demographic. Bridging the gap between corporate strategy and youth culture, Richards equips C-Suite leaders with the strategic foresight necessary to future-proof their organisations, attract next-generation talent, and engage hyper-connected consumers.
Recognised for his disruptive approach to market research and brand strategy, Richards has cultivated a global community of young consultants across 111 countries. Under his leadership, Imagen Insights has delivered critical intelligence to industry titans, including Google, the NFL, PepsiCo, and Unilever. His methodology bypasses traditional, outdated market research, instead leveraging authentic, real-time feedback to guide product development, marketing campaigns, and corporate culture transformation.
Richards’ journey from a challenging youth to a celebrated entrepreneur provides a powerful narrative of resilience, innovation, and purpose-driven leadership. His professional milestones reflect a commitment to democratising access for young people whilst driving commercial success for global enterprises.
Richards delivers high-impact, data-backed keynotes that challenge conventional corporate thinking. His presentations are rich with actionable insights, leveraging real-world case studies from his extensive work with global brands.
"Jay's speeches go beyond well-researched content; they are immersive experiences that mesmerize audiences with his infectious energy. He effortlessly engages people from diverse backgrounds, making them feel like an integral part of the conversation. Jay is a rare gem among speakers, leaving a lasting impression and inspiring all who have the privilege to hear him speak."
“Jay's presence on stage is a guaranteed mood-lifter. He possesses the unique ability to light up a room and ignite excitement among the audience. When discussing topics like Gen Z, gaming, and insights, Jay's delivery is unparalleled.”
“Jay's speeches go beyond well-researched content; they are immersive experiences that mesmerize audiences with his infectious energy. He effortlessly engages people from diverse backgrounds, making them feel like an integral part of the conversation. Jay is a rare gem among speakers, leaving a lasting impression and inspiring all who have the privilege to hear him speak."
“Jay's speech at TEDxAUBG 2022 was not a monologue but a dialogue that resonated deeply with the audience. Through relatable anecdotes and personal stories, Jay inspired introspection and action. His charisma and ability to connect on a personal level made his talk a memorable and transformative experience.”
“Jay provided fresh and surprising insights into Generation Z, a topic not extensively explored by other speakers. His lively and informative approach engaged the audience, highlighting how a deep understanding of generational differences impacts all facets of society. Jay's talk underscored the importance of not overlooking generational nuances, offering invaluable insights for both work and society's progress. Aside from being an entrepreneur, Jay is a captivating speaker and thought leader who inspires, informs, and elicits change wherever he goes. His ability to connect with audiences on a personal level and his infectious energy make him an unforgettable presenter on any stage - no matter how big the audience.”