John Rossman - Speaker - By Promotivate Speaker Agency

    John Rossman

    Conference Speaker John Rossman - By Promotivate Speaker Agency

    John Rossman

    Discover expert insights on retail digital business from a former Amazon executive and renowned author of ‘The Internet of Things’. Explore the future of retail today.


    Business BusinessTransformation ChangeManagement DigitalLeadership Entrepreneurship

    North America

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      John Rossman

      Former Amazon Executive, Architect of the Amazon Marketplace & Pioneer of Digital Leadership

      Core Intelligence Domain: Innovation & Digital Transformation
      Location: USA | Languages: English
      Representation: Represented globally by PSpeakers Global Intelligence

      John Rossman is a globally recognised corporate strategist, former Amazon executive, and the driving operational force behind the initial launch and scaling of the Amazon Marketplace. As a leading authority on digital disruption and strategic agility, Rossman empowers enterprise leaders with proprietary frameworks designed to instil customer-centricity and rapid scaling methodologies. Drawing upon his unique C-Suite narrative and insider knowledge of one of the world’s most successful companies, he provides actionable intelligence on transforming traditional business models to thrive in a hyper-digital, fast-paced global economy.

      During his tenure as Director of Enterprise Services at Amazon, Rossman was instrumental in architecting the third-party selling platform—a pivotal innovation that now accounts for the majority of all units sold on Amazon. Beyond his monumental success at the tech giant, he served as a Managing Director at Alvarez & Marsal, leading complex digital transformation and restructuring programmes for Fortune 500 clients. Today, as the Managing Partner at Rossman Partners, he advises boards and executive teams across diverse industries, from telecommunications and finance to retail and healthcare, ensuring they remain resilient amidst technological paradigm shifts.

      As a best-selling author, John has codified his extensive expertise into seminal business literature. His cornerstone book, The Amazon Way: Amazon’s 14 Leadership Principles, is celebrated globally as a definitive guide to building a culture of sustained innovation. His subsequent works, including Think Like Amazon, The Amazon Way on IoT, and his latest highly acclaimed playbook, Big Bet Leadership: Your Transformation Playbook for Winning in the Hyper-Digital Era (2024), offer robust, actionable frameworks. These methodologies guide executives in making high-stakes, asymmetric investments while fostering operational excellence and mitigating systemic risks in an AI-driven landscape.

      Strategic Frameworks & Speaking Themes

      Rossman’s keynotes and masterclasses are highly tailored, deeply researched, and designed to challenge conventional leadership paradigms. His most requested topics include:

      • Big Bet Leadership: Strategic foresight and execution frameworks for taking bold, calculated risks in an era of rapid technological disruption and AI integration.
      • The Amazon Way: Deep-dive insights into the leadership principles that transformed Amazon into a dominant global force, translated for immediate corporate implementation.
      • Think Like Amazon: A comprehensive blueprint for cultivating a culture of relentless customer obsession, agile delivery, and continuous digital transformation.
      • The Future of Connected Ecosystems: Strategic applications and business model reinventions driven by the Internet of Things (IoT) and data-centric architectures.
      • Building a Culture of Accountability: Techniques for instilling owner mindsets across large-scale organisations to streamline decision-making and operational execution.

      Key Takeaways

      • Operationalise Customer Obsession: Learn to implement proprietary frameworks that place the customer at the epicentre of all strategic planning and product development.
      • Master Agile Execution: Discover how to break down complex digital transformation goals into manageable, highly accountable “big bets” that accelerate time-to-market.
      • Cultivate an Owner’s Mindset: Adopt the precise leadership principles required to drive autonomous, high-velocity decision-making across all levels of the enterprise.
      • Future-Proof Business Models: Equip leadership teams with the strategic foresight necessary to identify disruptive technologies and leverage them for sustainable competitive advantage.
      • "John Rossman is man on a mission to help companies across industry sectors surmount the on-coming tsumani of digital disruption that is fundamentally changing or threatening business models in today’s world. One conversation with John is all it takes to have a “light bulp” moment and be inspired to take action. His book lays out clearly the key lessons he learned from his time at Amazon in succinctly stated leadership principles that have become is signature and foundation for in advising world class clients."

        Rebecca Baker Founder at Baker Advisors

      • John Rossman "John Rossman is man on a mission to help companies across industry sectors surmount the on-coming tsumani of digital disruption that is fundamentally changing or threatening business models in today’s world. One conversation with John is all it takes to have a “light bulp” moment and be inspired to take action. His book lays out clearly the key lessons he learned from his time at Amazon in succinctly stated leadership principles that have become is signature and foundation for in advising world class clients."
        5 / 5
      • “In planning our 2015 product organization kickoff, we looked for a speaker who could both inspire and offer practical insights on execution. We were lucky to have John Rossman present to the team. John introduced us to the key leadership principles he observed during his time at Amazon, which are also described in his excellent (and accessible) book, The Amazon Way. John worked with us to take the principles from his book and make them relevant to our company. His presentation included first-hand accounts on everything from obsessive customer focus to how to organize and measure our teams. His presentation left me re-committed to building a high-performance culture and left my team with valuable tools to get us there. I highly recommend John for speaking opportunities at your company!”

        Christopher Ford, COO at Intrinsic, The Credentials Cloud for the On-demand Economy

      • John Rossman “In planning our 2015 product organization kickoff, we looked for a speaker who could both inspire and offer practical insights on execution. We were lucky to have John Rossman present to the team. John introduced us to the key leadership principles he observed during his time at Amazon, which are also described in his excellent (and accessible) book, The Amazon Way. John worked with us to take the principles from his book and make them relevant to our company. His presentation included first-hand accounts on everything from obsessive customer focus to how to organize and measure our teams. His presentation left me re-committed to building a high-performance culture and left my team with valuable tools to get us there. I highly recommend John for speaking opportunities at your company!”
        5 / 5
      • “It was a privilege to have John Rossman speak at our March 25th, 2015, Georgia Technology Summit. Our Summit is one of the largest tech events in the SE, with over 1,300 attendees participating. This year’s Summit theme was “Disruptive Innovation – The Power to Inspire”. John’s remarks were right on target. Combining key points in his Book, the Amazon Way, with his broader knowledge base, made for a quality presentation. One participant sent me an unsolicited note comparing John’s presentation to a high-level Ted Talk. I would recommend John for speaking opportunities for an event of any size when the topic revolves around innovation and/or disruption. He was also a pleasure to work with, which is a sometimes overlooked aspect when it comes to speaker selection, yet of critical importance.”

        Tino Mantella, President and CEO at TAG –Technology Association of Georgia

      • John Rossman “It was a privilege to have John Rossman speak at our March 25th, 2015, Georgia Technology Summit. Our Summit is one of the largest tech events in the SE, with over 1,300 attendees participating. This year’s Summit theme was “Disruptive Innovation – The Power to Inspire”. John’s remarks were right on target. Combining key points in his Book, the Amazon Way, with his broader knowledge base, made for a quality presentation. One participant sent me an unsolicited note comparing John’s presentation to a high-level Ted Talk. I would recommend John for speaking opportunities for an event of any size when the topic revolves around innovation and/or disruption. He was also a pleasure to work with, which is a sometimes overlooked aspect when it comes to speaker selection, yet of critical importance.”
        5 / 5